Written By: Ehtesham Arif
Shashank Srivastava, Maruti's Senior Executive, unveils the rising dominance of hybrid cars, outshining EVs in the Indian auto market. His key insights delve into the factors steering this transformation.
Srivastava uncovers the hurdles hindering EV adoption—high acquisition costs and prevalent range anxiety among Indian consumers.
Recent sales data validates Srivastava's stance, showcasing a surge in strong hybrid vehicle demand, surpassing EV sales in consecutive months.
Srivastava emphasizes hybrid advantages—no charging requirements, cost-effectiveness, and alleviation of range anxiety. Shared powertrain components contribute to localization efforts.
Despite government incentives for EVs, strong hybrids maintain a cost advantage, appealing to budget-conscious consumers. Lower acquisition costs make hybrids an attractive choice.
Hybrids offer a flexible, convenient driving experience with no range anxiety or charging point challenges. This resonates with urban dwellers and apartment residents.
The diverse strong hybrid segment, featuring sedans, MPVs, and compact SUVs like Toyota Innova HyCross and Maruti Suzuki Grand Vitara, caters to varied consumer preferences.